Chorley Building Society has linked up with a local financial adviser to offer members access to financial advice.
Society members will be able to speak to a financial adviser in branch, at any branch, or arrange for a home visit.
And its new partner Shirebrook Wealth Management Limited is to support this by offering advice to society members around investments, retirement planning, protection and tax planning.
Martin Sumner, managing director at Chorley-based Shirebrook, said: “The Chorley Building Society motto is ‘traditional values in a modern world’ and we believe our approach of traditional face-to-face financial advice and getting to know the needs of our clients will complement this.
“The financial services sector has seen the implementation of the Retail Distribution Review – one of the biggest overhauls of financial regulation since the Financial Services Act was introduced in 1986.
“The RDR has been introduced to ensure clients of financial advisers are offered a transparent, fair and consistent charging system; are clear about the service they receive and receive advice from highly qualified professionals.
“In light of these changes, many high street banks are distancing themselves from providing customers with advice so it is refreshing that Chorley Building Society isn’t shying away from the best interests of their members.
“We are delighted to be working with such a forward-thinking local organisation.”
Stephen Penlington, chief executive at Chorley Building Society, said: “We are aware our members often want help with financial planning but don’t know how best to find advisers they can trust.
“Having known the team at Shirebrook for some time, we are delighted to be able to offer their skills and services to our members as trusted and fully RDR-ready advisers.
“This relationship provides the opportunity for us to focus on our core offering of excellent savings, mortgages and insurance products while enhancing the benefits to our members by giving them access to the financial advice they require from Shirebrook, a local, trusted advisory practice.”