From making the headlines on the football pitch, he is now writing them himself.
Bamber Bridge midfielder Tom Williams is actually a man in PR after landing a job at the firm Bring Digital based in Horwich.
Graduating from UCLan with a degree in Journalism and PR, the 23-year-old has had spells at five clubs, but after a tough pre-season at Nantwich Town of the Evo-Stik Premier, Williams has returned to a club where he first started his non-league career.
Being at Wigan Athletic as a youngster, Tom joined Bamber Bridge but things didn’t work out straight away.
He said: “After I joined Brig, I wasn’t really given a chance to prove what I could do.
“So I moved on and joined Clitheroe, but it was a great move and probably one of my best seasons.”
A successful spell at Clitheroe saw Williams land a move to a club that he couldn’t speak high enough.
He said: “I left Clitheroe and joined Chorley, which I absolutely loved.
“The club, the people, the fans everything about it was excellent, and I really enjoyed my time there.”
But the passion for the club was bitter sweet in the end, as a cruel injury meant Tom found it tough to break into an improving Chorley side.
He added: “It was dissapointing. I had a great first season, and when I got my injury it was really tough to break back into the side.
“As much as I wanted to stay I just couldn’t because I wasn’t playing, but I loved my time at Chorley and won’t forget it.”
But despite leaving the club, the Bolton-born-and-bred lad still keeps an eye on the Magpies’ results.
He said: “Chorley are the first team I look for when I’ve finished playing.
“I was brought up a Liverpool fan and my mates are Bolton fans, but Chorley are the first club I always look for.”
The midfielder soon found himself finding life as a semi-professional footballer tough, with one club being a “big mistake” in his career.
He said: “Kendal was a big mistake for me. I didn’t really like the system, and after a handful of games I decided to knock it on the head.”
Williams had a pre-season with Nantwich and spoke to former club Clitheroe and FC United of Manchester, but after having words with Neil Reynolds and Neil Crowe, he knew it was time to return to Brig.
He said: “I’ve always kept in touch with Neil Reynolds and Neil Crowe, and when I said I wanted to start enjoying my football they said come down.
“I think I’ve got a lot of unfinished business at the club, and hopefully I can prove that.”
Tom was delighted with his debut against Prescot Cables, but was gutted after a last minute equaliser scuppered a winning debut.
But the tricky winger is confident Brig can make a push for promotion this season.
He said: “I don’t see why we can’t make the play-offs.
“We have a small squad, but it’s packed with quality and every game in this league is winnable.
“We have experience and I don’t think many teams will stop us if we can play well.”